Degree Programs
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Bachelor of Business Administration (with Concentration)
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Bachelor of Business Administration in Accounting
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Bachelor of Science, Criminal Justice
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Bachelor of Science, Public Administration
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Master of Public Administration
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Professional Master of Business Administration
Certificate and Special Instruction Programs
Bachelor of Business Administration (BBA)
The Bachelor of Business Administration (BBA) degree program is designed to prepare undergraduate students from Guam and the Asia-Pacific region to assume professional business positions in the private and public sectors. Students who pursue this degree program may design a course of study that leads to the BBA degree with a concentration in one of the following areas: Finance and Economics, Marketing, International Tourism and Hospitality Management. A custom-designed concentration is also permitted with the approval of the School of Business and Public Administration advisor and Administrative Chair.
The School of Business and Public Administration has designed its program to achieve the following objectives. The successful student will:
- Have the knowledge and skills to understand the business world, achieve success in their careers and be prepared for subsequent graduate work.
- Earn a degree that stresses fundamental business skills, emphasizes a general management perspective and ensures basic levels of literacy, knowledge and technical competency.
In conjunction with business leaders from the region, the School has developed a curriculum and learning outcomes that contain the qualities vital for personal and professional success. The curriculum is integrated with the University's General Education requirements. The business curriculum and activities of the School do not stop at the walls of the University. The School, its students and alumni set the stage for lifelong learning and growth through student internship programs, membership in student and business organizations, community and university service, and applied research and consulting. To receive the BBA degree, students complete one hundred and twenty-four (124) semester credit hours.
Summary of degree requirements
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BBA Degree with a Concentration |
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General Education Courses BBA Foundation Courses* BBA Concentration Courses* Upper-Division Free Electives |
55 51 12 6 |
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Semester Credit Hours |
124 |
General Education Component
Students are required to complete fifty-five (55) semester credit hours selected from the University's General Education Requirements, as found in the Undergraduate Catalog.
The General Education philosophy states, "While courses in one's major field prepare a student for success in a chosen profession, the General Education program helps prepare one for success in life." These courses are important to the BBA degree program, particularly in the areas of essential skills, global and regional studies, modern language and the diversity of society. When all BBA degree program components are taken into consideration, approximately fifty percent (50%) are from non-business coursework.
While there are many choices among the General Education courses offered, it is strongly recommended that BBA students include the following courses during their first year of study (note: BA130 and BA110 are prerequisites to several required BBA Foundation courses):
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Suggested General Education Courses for Year 1 |
Category Met (Essential Skills) |
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EN110 EN111 CO210 MA110 BA130 BA110 |
Freshman Composition Freshman Composition Fundamentals of Communications Finite Mathematics Intro. to Computer Operations Principles of Economics |
English Writing English Writing Communications Mathematics Statistics/ Computer Individual & Society |
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The School intends that its students achieve the following learning outcomes from the General Education Component. Successful students will:
- Complete the General Education Program, an important step toward a well-rounded education
- Demonstrate essential skills sufficient to communicate clearly and effectively, use information technology for business purposes, and apply conceptual reasoning and quantitative analysis
- Understand diversity, as displayed by the knowledge of other languages, cultures and regions. Know the political, social and economic environments in which businesses operate
- Take subjects that will contribute to life-long learning in their personal lives and careers.
BBA Foundation Component
Students are required to complete fifty-one (51) semester credit hours selected from the BBA Foundation. These courses are fundamental to understanding the commercial world and developing sound business skills.
BBA Foundation courses are to be taken in each of a student's four years at the University. Courses beginning with the number 1 are suggested for freshmen (e.g. BA110); 2 for sophomores (e.g. BA260); 3 for juniors (e.g. BA320); and 4 for seniors (e.g. BA440). During the senior year after having completed most of the General Education and Foundation coursework, students take courses that challenge the fundamental concepts learned. BA441 Operations Management, BA481 Practical Applications in Small Business / Entrepreneurship or BA482 Business / Research Internship, students prepare for the practice of business. They work on projects, meet practicing professionals, and enhance their understanding of how organizations operate. In the capstone BA480 Business Strategy and Policy, students examine business problems from a general management perspective, use and integrate concepts form different functional perspectives, develop strategy, make strategic decisions, and analyze the factors that affect the ability of a business to execute its strategy.
The School intends that its students achieve the following learning outcomes from the BBA Foundation Component. Successful students will:
- Understand the management process, the profit motive, and how firms operate and compete
- Apply fundamental concepts and techniques from the functional areas of accounting, economics, finance, information technology, marketing and management to island, national and global business environments
- Know how to deploy and manage diverse resources using a variety of management processes
- Know how legal, regulatory and political environments affect business decisions
- Solve business problems using case analysis, statistics and functional principles
- Effectively use teamwork, leadership, and written and oral communication skills in business situations
- Recognize ethical issues and develop socially responsible resolutions
- Solve business problems in real-world situations to the satisfaction of practicing managers
- Integrate fundamental concepts in developing strategic plans and making general management decisions
- Observe and network with business managers and professionals.
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BBA Foundation required coursework |
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Course |
Title |
Credit Hours |
Prerequisites |
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BA200 |
Principles of Financial Accounting |
3 |
BA130 / test out |
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BA201 |
Principles of Managerial Accounting |
3 |
BA200 |
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BA210 |
Basic Statistics for Business and Economics |
3 |
BA110, BA130 / test, MA110 |
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BA240 |
Management of Organizations |
3 |
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BA260 |
Fundamentals of Marketing |
3 |
BA240 |
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PA233 |
Impact of Government Regulatory Admin on Business |
3 |
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BA310 |
Applied Statistics for Business Decisions |
3 |
BA210, BA240 |
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BA320 |
Basic Business Finance |
3 |
BA201, BA210 |
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BA330 |
Info. Technology and Networks for Business |
3 |
BA210, BA240 |
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BA340 |
Human Resource Management |
3 |
BA240 |
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Choice of: |
BA333 Mgmt. Info. Systems OR BA380 E-Business |
3 |
varies with course |
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Choice of: |
BA252 International Tourism OR BA341 International Business Environment OR BA420 International Corporate Finance OR BA460 International Marketing |
3 |
varies with course |
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LW442 |
Business Law 1 |
3 |
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BA440 |
Organizational Behavior |
3 |
BA240, SO101 / PY101 |
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PA405 |
Ethics in the Professions |
3 |
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Choice of: |
BA441 Operations Management OR BA481 Practical Applications in Small Business / Entrepreneurship OR BA482 Business / Research Internship |
3 |
varies with course |
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BA480 |
Business Strategy and Policy |
3 |
graduating senior |
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Total Credit Hours: |
51 |
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BBA Concentration Component
Students are required to complete twelve (12) semester credit hours selected from a BBA Concentration. In this component, students develop additional expertise in one area of their business education.
By the end of their second year, students select one of the following concentrations:
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The Finance and Economics Concentration is for students interested in further graduate study and professional careers in fields such as financial analysis and management, treasury, cash management, risk management, economic analysis and policy-making, and planning. Jobs in these fields are found in many different types of business firms and at various levels of government. This Concentration is also for students interested in specialized industries such as banking, brokerage, insurance, personal financial planning and real estate. Although the emphasis is on profit-oriented organizations, the principles and concepts developed are also applicable to not-for-profit and autonomous government organizations. Finance and Economics courses stress general management concerns with particular emphasis on economic, financial and quantitative analysis. Students are developed to think logically about problems, to understand how markets and economic / financial institutions operate, and to see the interrelationships among consumers, businesses and governments. Students are provided with applied concepts, tools and techniques for formulating decisions and policies.
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Finance & Economics Concentration required coursework |
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Course |
Title |
Credit Hours |
Prerequisites |
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BA323 |
Corporate Finance |
3 |
BA320 |
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Choice of: |
Two electives selected from the following: BA311 Intermediate Macroeconomic Theory, BA312 Intermediate Microeconomic Theory, BA321 Money and Banking, BA322 Personal Financial Planning, BA421 Investments & Real Estate, BA-9- Special Courses in Economics / Finance, or GE321 Economic Geography |
6 |
BA210 BA210 BA110
BA320 Advisor approval |
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BA410 |
Managerial Economics |
3 |
BA310 |
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Total Credit Hours: |
12 |
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The Marketing Concentration is for students interested in further graduate study and professional careers in fields such as advertising, market research, selling and sales management, distribution, international marketing, services marketing and marketing management. Although the emphasis is on profit-oriented organizations, the principles and concepts developed are also applicable to not-for-profit and autonomous government organizations. Marketing cuts across products and services, consumer and business markets, domestic and global boundaries, and traditional and electronic business environments. Key concepts include identifying customer needs and wants, developing products and services to satisfy these needs and wants, establishing channels and communications to move products and services through intermediaries to end users, and monitoring transactions and customer responses to guide future activities.
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Marketing Concentration required coursework |
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Course |
Title |
Credit Hours |
Prerequisites |
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Choice of: |
Two electives selected from the following: BA360 Transportation & Physical Distribution, BA361 Consumer Behavior, BA363 Advertising & Sales Promotion, BA461 Retailing BA-9- Special Courses in Marketing |
6 |
BA260 BA260 BA260 BA260 Advisor approval |
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BA462 |
Marketing Research |
3 |
BA260, BA310 |
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BA463 |
Marketing Management |
3 |
BA260, Senior | |