Program Format: Webinar

Training Topics: Marketing/Sales

In this workshop, you will learn the importance of market research, target markets, positioning, and marketing message. This workshop provides you with a step-by-step guide to preparing a formal marketing plan. Depending on the nature and size of your business, your marketing plan could be complex and detailed, or very simple and straightforward. But unless you have a formal marketing plan of some kind, it will be very difficult for you to implement a marketing strategy that is both consistent and focused. 

This training will be conducted via Zoom. Advanced registration is required. You will need internet access, a laptop with camera and microphone to join this class. Prior to the training, it is recommended to sign up for a Zoom account https://zoom.us/signup and download the Zoom app from the Zoom Download Center https://zoom.us/download.

You can set up your own Zoom meeting to familiarize yourself with the Zoom meeting features. If you are experiencing difficulty, please visit the Zoom Help Center https://support.zoom.us/hc/en-us for further guidance.

A day prior to the training, you will receive a separate email with instruction to log into Zoom. Please be sure to check your email from Guam SBDC. If you are not receiving any emails from SBDC, please check your junk or spam inbox. Also, you can view the information to log on under My Training at the e-Center Direct on your account. Materials will be posted in the same area. 

Registration Deadline: 10/7/20 12:00 PM (ChST) 

Registration link: https://pisbdcn.ecenterdirect.com/events/4481